HOUSE BEAUTIFUL | A New York City Apartment Chock Full of Ingenious Storage Lessons

“When Laurie Blumenfeld-Russo’s client who also happens to be a childhood friend found her dream apartment, the designer admits ‘it was a bit scary.’ But, like all good creatives, they could see the good bones underneath the dark, dated finishes and bland open layout. So, Blumenfeld-Russo set about turning what had once been a relatively un-designed bachelor pad into her friend s dream home. Her secret weapon? Storage and lots of it.

‘She had a two-bedroom before she bought this one-bedroom,’ the designer explains. ‘I think square-footage wise, had a more open feeling to it but she was losing that second room. So one of the goals was just to be as creative as possible with storage.’

Throughout the home, Blumenfeld-Russo turned to storage solutions not only as places to stash stuff, but as a means of defining distinct rooms within an open living/dining layout and cramped kitchen and bathroom. ‘We ended up creating a really specific and custom apartment,’ she says.” – BY HADLEY KELLER, House BeautifulCLICK HERE TO READ THE FULL FEATURE ON HOUSE BEAUTIFUL